I was walking through my local shopping center one evening last week when I was stopped in my tracks by this Skullcandy poster in the window of the Tilly's store. What stopped me was not the model (is this a sign I'm getting old?), but the poor photography. It is not a very well done photograph. There are numerous things that I consider wrong with this poster and if I had taken this shot, I would have discarded it during my initial selection process. Here are a few of the things I think are wrong
Pig Nose - Kate has her head tilted back and the photograph was shot at a slight upward angle, resulting in a very unattractive nose. This alone should have sent this photo to the discard pile.
Reflections of the studio lights in the balloons. I find these extremely distracting and would have either rejected the photo of cloned them out.
Blown out hair on top of her head. Although my cell phone shot here doesn't do it justice, the whole photo was poorly exposed.
You can hardly see the product! In fact, I did not see the headphones until after I had read all the text then gone back to the photo. Some say that might be OK, because I did read the text, however, I think you should have both.
Apparently the Art Director was judging the photos by how great Kate's boobs looked and all the other stuff was secondary. Supermodel Cleavage trumps a good photo.
To give the Art Director credit I did find other shots from this shoot that are much nicer photographically. Here is one from Skullcandy's Facebook page. I'm just shocked that this one made the cut.